ASEAN, Korea to build trust and confidence in e-commerce

The ASEAN-Korea Workshop on E-Commerce “Enhancing Consumer Protection” in Da Nang, Viet Nam on September 5-6, 2016.
The workshop addressed issues in legal frameworks for consumer protection in e-commerce, especially business to consumers (B2C) transactions, as well as sharing of the best practices on emerging issues in e-consumer protection. It also addressed several challenges such as the fast growing online retail and consumer marketplace, the rise of cross-border e-commerce consumer disputes and the need for regional cooperation mechanisms in protecting consumers.

Further, the workshop discussed the need for better tools to detect e-commerce fraud such as trust marks, e-business registration, IP identification, website trawler software; as well as improving the legal frameworks to address fraud, consumer redress and data privacy.
The ASEAN-Korea Workshop was organised by the Vietnam Competition Authority (VCA) and the Korea Consumer Agency (KCA), with support under the ASEAN-Korean Economic Cooperation Fund.
Press-release at the official ASEAN web-site